|
Industry hashtags, geographic hashtags, the list goes on! What type of hashtags should you track to get better results from your social media posts and campaigns? The answer is trending hashtags, brand hashtags, and content hashtags. Let's dig deeper. Trending Hashtags Trending hashtags are the perfect way to leverage viral content and popular conversations to drive awareness and make your brand seem human and responsive. A word of caution: You should only include hashtags that are relevant to your brand or the content you create.
Example of Tweet with Trending Hashtag However, using trending hashtags alone will not give you desired results. It is not the right strategy as you will only get shares or likes from bots Grenada Email List On the other hand, tracking popular hashtags can offer valuable insights into the competition. Branded Hashtags Branded hashtags are effective when it comes to driving traffic to your account and increasing awareness about your brand. A good branded hashtag is concise, specific and relevant. Before creating a new hashtag, do a little research and make sure it is not already present on social platforms, as it will hurt your campaign results.

Track hashtags with your brand name. For example, Twitter users can naturally use your brand name as a hashtag without you knowing. So keep an eye out for the brandname hashtag, especially if you want to see user-generated content. Tracking brand hashtags is an effective way to know how many people are interested and talking about your brand. Example of a Tweet with Branded Hashtag Content Hashtags Content hashtags have to do with the industry you work in or the social network you are using.
|
|