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SEO audit for a client,

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You can focus on the most important pages. Before going any further, I recommend that you identify the  pages that attract the most visitors to your website. To do this, nothing could be simpler all you need to do is go to Google Analytics and check the traffic on your pages over the last  months. In the Behavior tab, you will obtain the ranking of your most viewed pages in the Site Content subsection. On this display you can refine the results by selecting only organic traffic, that is to say generated by natural referencing. Identify pages with high potential Now were going to go a little deeper into analyzing your pages.


On your website, you probably have two types of pages with high potential Those that Albania WhatsApp Number convert well Those who have a great clickthrough rate in Google Identify pages that convert well When I do an I attach the greatest importance to pages that have an attractive conversion rate. Lets imagine that the  most visited pages of your website on your site attract an average of 000 visitors each month but that they only generate  contacts. Besides that, you have  pages which only attract 00 visitors each per month but which generate 0 contacts. Wouldnt it be better to work on the referencing of these last  first? Obviously !





For this stage of your SEO audit, you must inevitably use a specific tracking tool or have properly configured the objectives in your Google Analytics. At our place, we use Hubspot  an example of auditing the best performing content Hubspot allows us to identify the pages on our website that generate the most qualified leads. For example, above you have the top  blog articles that generate the most contacts for us. Identify pages that have a high potential CTR With SEO, sometimes you are on the verge of success without knowing it. Conducting an SEO audit should allow you to identify pages that have an interesting clickthrough rate on Google without being in the first  results.

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